Public Relations practitioners

Chapters

 

Chapter 9

New Media and its significance in Public Relations, today.

 

 

Chapter 10

Social Media, is it Public Relations?

 

Chapter 6

What is your definition of ethics without a dictionary?

 

Chapter 7

Which laws are important for Public Relations practitioners to understand? Why?

 

Chapter 5 – Review the PR Plan – p. 87-89.

Explore the elements that constitute a public relations plan, such as objectives, campaigns, and budgets.

 

Chapter 4

Maslow’s Hierarchy of Needs, Cognitive Dissonance, and PR

 

Chapter 3

The Synergistic Relationship Between Communication & Public Relations

 

Chapter 17 –

Discuss, message mapping on p. 368, Seitel. Discuss the 80/20 rule as it applies to a “high-stress situation “such as Covid.

 

 

Сhapter 1

Defining Public Relations

 

Chapter 2

The history and Growth of Public Relations