Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
Assessment 1 Information
| Subject Code: | MAN303 |
| Subject Name: | Innovation and Entrepreneurship |
| Assessment Title: | Entrepreneur Interview |
| Assessment Type: Length: | Written Analysis 1000 words (+/- 10% allowable range) |
| Weighting: | 30% |
| Total Marks: Submission: | 100 Online via Turnitin |
| Due Date: | Week 4 |
.
Your task
Individually, you are required to interview a successful entrepreneur who you admire and want to learn
from. Your interview questions should be based on the content from weeks 1 to 3.
Assessment Description
In this individual assignment, you will be given an opportunity to explore the world of entrepreneurship
to understand the evolution of industries and economies role of business theories of innovation and
entrepreneurship in relation to theories of business innovation and entrepreneurship. This will enable
you to gain an in-depth understanding of the roles of entrepreneurs in today’s business world.
Assessment Instructions
Identify a suitable entrepreneur who has been in business for at least three years and someone you
would like to learn about and from. They could no longer be in this business having had a
successful ‘exit’. This entrepreneur could be someone in a field that interests you or a role model
you would like to learn from. Do not interview relatives or close friends.
Their business should be generating revenue and exhibit innovation in its products, services,
systems, processes, etc. You are to prepare and conduct an interview with this person using the
questions below as a suggested guide. Preparation is crucial if you are to derive maximum benefit
from this assessment.
If you are unable to secure an interview with an entrepreneur, you may research an entrepreneur,
but your workshop facilitator must approve this first. You will still have to use the questions provided
in the “additional resources” document to structure your written analysis.
The following is a recommended approach for completing this assessment:
Step 1
Make contact, set up an appointment and be sure to explain why you want the appointment and
give a realistic estimate of how much time you will need.
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
Step 2
Identify specific questions you would like to have answered and the general areas about which you
would like information. (See sample questions below)
Step 3
Conduct the interview. Only record the interview with permission in advance from the subject.
Step 4
Reflect on the responses obtained during the interview. The findings presented in your analysis
must be based on primary research and can be reinforced by analysis of relevant secondary data.
In addition to this, your analysis must incorporate theories and concepts related to entrepreneurship
and innovation discussed in the topics from weeks 1 to 3. More specifically:
a) Summarise the answers from the questions you asked (not writing a transcript). Include the
entrepreneur’s key learnings, best moments, worst moments, etc.,
b) Reflect on what you learned through this exercise. Reflect on the most important
observations and insights you have gathered from these interviews. Contrast especially what
patterns, differences and similarities exist between theory and real life. What surprised you
the most, what was confirmed about entrepreneurship? What new insights emerged? What
might be the implications for you personally, your goals and / or career aspirations?
You are required to use at least 5 sources of information that are referenced in accordance
with Kaplan Harvard Referencing Guide. These may include websites, government publications,
industry reports, census data, journal articles, and newspaper articles. These references should be
presented as a reference list at the end of your written analysis.
You can structure the written analysis the following way:
a) Introduction (background of the entrepreneur and his/her business)
b) Findings from the interview
c) Reflections from the interview
d) Conclusion
e) Reference list
f) Appendices (transcript of the interview)
Step 5
After the interview, make sure you send a thank-you note. This is more than a courtesy; it will also
help the entrepreneur remember you favourably should you want to follow up with him or her at a
later time.
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
Assignment Submission
This file must be submitted as a ‘Word’ document to avoid any technical issues that may occur from
incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate
submission. Turnitin will notify you if there is an issue with the submitted file. In this case, you must
contact your workshop facilitator via email and provide a brief description of the issue and a screenshot
of the Turnitin error message.
You are also encouraged to submit your work well in advance of the deadline to avoid any possible
delay with the Turnitin similarity report or any other technical difficulties that may occur.
Late assignment submission penalties
Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School
“late assignment submission penalties” policy.
| Number of days | Penalty |
| 1* – 9 days | 5% per day for each calendar day late deducted from the total marks available |
| 10 – 14 days | 50% deducted from the total marks available. |
| After 14 days | Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s). |
| Note | Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students |
*Assignments submitted at any stage within the first 24 hours after the deadline will be considered to
be one day late and therefore subject to the associated penalty
For more information, please read the full policy via
https://www.kbs.edu.au/wp-content/uploads/2019/07/KBS_Assessment-Policy_June-2019_Final.pdf
Assessment Information
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material
in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection
under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a
registered higher education provider CRICOS Provider Code 02426B.
Important Study Information
Academic Integrity Policy
KBS values academic integrity. All students must understand the meaning and consequences of
cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.
What is academic integrity and misconduct?
What are the penalties for academic misconduct?
What are the late penalties?
How can I appeal my grade?
Click here for answers to these questions:
http://www.kbs.edu.au/current-students/student-policies/.
Word Limits for Written Assessments
Submissions that exceed the word limit by more than 10% will cease to be marked from the point at
which that limit is exceeded.
Study Assistance
Students may seek study assistance from their local Academic Learning Advisor or refer to the
resources on the MyKBS Academic Success Centre page. Click here for this information.
COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969
This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further
reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86
098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.
MAN303 Assessment 1 Marking Rubric – Entrepreneur Interview 30%
| Marking Criteria | F (Fail) 0-49% | P (Pass) 50-64% | C (Credit) 65-74% | D (Distinction) 75-84% | HD (High Distinction) 85-100% |
| Introduction __/10 marks | Your identification of the chosen entrepreneur is vague or irrelevant with limited or no background of his/her business. | You briefly identified the chosen entrepreneur with a very little background of his/her business. This introduction needs more depth. | You have provided a mostly clear description and background of the entrepreneur with a partially detailed background of his/her business. | You have provided a clear description and background of the entrepreneur with a detailed background of his/her business. | You have provided an excellent and thorough description and background of the entrepreneur with an excellent and thorough background of his/her business. |
| Interview Summary __/30 marks | You have provided limited or no explanation of why the person is one of inspiration with limited or no analysis of the person’s business decisions. You have provided limited or no identification of the key strategies towards his/her success. | You have provided a somewhat clear explanation of why the person is one of inspiration, and further detailed analysis of the person’s business decisions is needed. You have somewhat identified the key strategies towards his/her success. There needed to be much more depth in your summary. | You have provided a mostly clear explanation of why the person is one of inspiration with a detailed analysis of the person’s business decisions. You have mostly identified the key strategies towards his/her success. Slightly more depth and breadth are needed in your summary. | You have clearly explained why the person is one of inspiration with a detailed analysis of the person’s business decisions. You have clearly identified the key strategies towards his/her success. | You have explained why the person is one of inspiration clearly and concisely with an excellent and thorough analysis of the person’s business decisions. You have clearly and concisely identified and discussed the key strategies towards his/her success. |
| Reflection __/30 marks | You have provided poor or no insights and observations from the interview with little or no connection to theories. | You have provided some insights and observations gathered from the interview with some connections to theories. There needed to be much more depth in the reflection. | You have provided mostly clear observations, and insights gathered from the interview with connections to theories. Slightly more depth and breadth in your reflection are needed. | You have provided clear observations and insights gathered from the interview with strong connections to theories. | You have provided clear and concise observations, and insights gathered from the interview with strong reflections on answers and theories. |
| Conclusion __/10 marks | The conclusion does not integrate or articulate any connection with the findings from the interview and the reflection. | The conclusion attempts to integrate or articulate any connection with the findings from the interview and the reflections. | The conclusion adequately integrates and articulates a connection with the findings from the interview and the reflections. | The conclusion integrates and articulates a connection the findings from the interview and the reflections. | The conclusion clearly and specifically integrates and articulates a connection the findings from the interview and the reflections. |
| Grammar/Spelling __/10 marks | Spelling and/or grammar is consistently incorrect, impacting on the flow and readability of your analysis. | Mostly correct grammar and spelling used throughout, with consistent minor and/or major errors. | Mostly correct grammar and spelling used throughout, with occasional minor and/or major error(s). | Correct grammar and spelling throughout the analysis, with the occasional minor error. | Correct grammar and spelling throughout the analysis with no errors. |
| In-text Citations and Referencing __/10 marks Total Marks __/100 | In-text referencing and/or reference list is mostly incorrect or non-existent. | In-text referencing and the resultant reference list adheres to Kaplan Harvard Referencing Style, with major errors. | In-text referencing and the resultant reference list adheres to Kaplan Harvard Referencing Style, with minor errors throughout and the occasional major error. | In-text referencing and the resultant reference list adheres to Kaplan Harvard Referencing Style, with only the occasional minor error. | In-text referencing and the resultant reference list adheres to Kaplan Harvard Referencing Style, with no errors. |
| Feedback and Grades will be released via Turnitin. |