Individual Assignments

Individual Assignments


Week 1


Chapter 2 – Burson/Facebook Mini-case Questions 1&2 p.37


Week 5


Chapter 5

Discussion Starters, 5.3, 5.4, and 5.5 p.101


Week 9


Individual Assignment-

Create a Press Release or influencer post for Rich’s Mozzarella Sticks.


Determine if Instagram or TikTok would be the better platform for the brand.  Which influencer would you use as the spokesperson for your campaign?  Why?


Week 10


Individual Assignment-

Press Conference

Watch a Press Conference online from the White House administration of your choice.


Read: Handling Media Interviews, p. 195-196 of Seitel.


Explain if the do’s and don’ts were followed and cite examples to back up your thoughts. Attach the Press Conference link.


Week 12


Individual Assignment-  ( Technology Report OPEN Document)

Trends in Public Relations Software


Week 14


Individual Assignment – ( Non-Profit Creative OPEN Document)

Non-Profit Creative Pitch