Your response essay must be in your own words. All paragraphs should be a least 3 sentence long. At least 250 words in APA format. Use at least two journal reference. Include intext citation and add references.
1. Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing. Ch 15
2. Which pricing strategies have you noticed when you shop? Ch 15
3. What new products have you purchased in the last two years that were priced using either a penetration or a skimming approach? Ch 15